Would you like to get more business? A major source of new business is the Google local business directory. They are now calling it "Google Places" and it is very similar to the Yellow Pages of old. In fact, some people call it the Google Yellow Pages. When a person types in a request, like "Real Estate Agent" into Google the computer tells Google where you are located in the world so that it can give you Places local results. This business directory must be a part of your local business marketing plan. One way that you can get higher rankings in the Places directory is to have good reviews. How can you get good reviews on Google Places?
Ask your current customers. I have a client who owns a real estate firm. She asks all her renters to sit at her desk, log in and write a review. She did this when they all came in to pay rent. She now has tons of great reviews and a high ranking. You can ask your customers to rate your service, but it is even better if you engage them and get them to do it right there in your office.
If you want to make your Google Places profile really get noticed add pictures. You can sign into your Places account and add photos of your business. Show your potential customers great pictures of your products or pictures of your staff. Give an exterior picture of the building you are in so they are able to find you easier. When people have a great experience with your business they will add reviews on their own without you needing to ask.
If you really want to get noticed on Places then find a few customers who have unique stories to tell about your business. Video the customer telling their story and put it up on YouTube. You can then link it to your Places account and your potential customers will see it. Keep the testimonial to less than 2 minutes and make sure it is very exciting and most of all make sure that it is true.
Great testimonials on your Google Places page will help you to get noticed. Having a high ranking on Places will help you to beat out all your competition. Get great reviews from your current customers, your new customers, and create videos so that your business will get ranked highly by Google Places.
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